Building a Small Business Seminar Series

A Five-Part Series Presented by Business Advisers of Cleveland

April 7 – May 12, 2018

Cleveland Public Library will be hosting a free seminar series on building and maintaining a small business. Attendees are welcome to attend all sessions or only those that provide pertinent information for their current situation.

No registration is required, but space is limited.

All sessions are held downtown at:
Cleveland Public Library, Louis Stokes Wing
525 Superior Avenue, Cleveland, OH 44114

Entrepreneurship 101

Saturday, April 7 from 3pm–4pm
Conference Room B, 2nd floor
Covers all essential issues for starting your own business: how to evaluate your idea, how to determine what you need to earn, how to evaluate your risks, and how to identify the competition. Also discussed: the importance of having a business plan and completing the necessary Ohio Department of Development forms.

The Art of Marketing

Saturday, April 14 from 3pm–4pm
Conference Room B, 2nd floor
For entrepreneurs or small business owners who do not know the basic elements of marketing or who wish to expand their market presence. Marketing operations, marketing strategy development, the adoption life cycle for products, market segmentation, and the competitive forces affecting marketing products and services are all discussed.

Using ReferenceUSA for Business Plans & Marketing

Wednesday, April 18 from 4:30pm–5:30pm
Conference Room D, 2nd floor
ReferenceUSA, one of Cleveland Public Library’s databases, is a powerful tool for finding information to enhance your business plan as well as to market your business. Join a trainer from RefrenceUSA to learn how to make the most of this valuable resource.

Developing a Winning Business Plan

Saturday, May 5 from 3pm–4pm
Conference Room B, 2nd floor
Learn to prepare a strong business plan to launch your business and to secure financing. Learn to tie your goals, objectives, and actions to the development of your financial plan, an important component of the business plan. Understand the differences between strategic plans and business plans.

Accounting for Small Business

Saturday, May 12 from 10:15am–11:15pm
Louis Stokes Legacy Room, 1st floor
For entrepreneurs or small business owners who have evaluated their ideas but need a more in-depth understanding of accounting and financial records. Various accounting documents (e.g., balance sheets, income statements, and cash flow reports) are discussed, and the importance of separating personal finances from business finances is stressed. Financial records and documents needed to secure a loan are also explained.

Accounting for Small Business

Saturday, April 14 from 3pm–4pm
Conference Room B, 2nd floor
This session is intended for entrepreneurs or small business owners to provide basic information on taxes and where to go for additional information every small business person should know.

 


For more information email business@cpl.org or call 216-623-2800.